Independent scientific reports identifying declining numbers of migratory birdlife passing through the Hawkesbury River haven of Dangar Island, prompted the need to raise awareness about the Island’s importance as a point of rest and recuperation, along the 24,000km East-Asian Australasian Flyway.

Council sought to influence the habits of resident dog owners and visitors in this environmentally sensitive area. Our creative approach sought to gain resident and visitor support through education, rather than instruction.

Our creative approach sought to gain resident and visitor support through education, rather than instruction, by developing appropriate ‘campaignable’ messaging to garner support and encourage suitable pet control, and to instil a sense of custodianship for this unique natural environment.

The signage is attractive and functional, with orientation elements inviting investigation and encouraging exploration and discovery of the Island. Recycled timber complements the natural environment and maritime aesthetic.