Following our successful delivery of marketing communications for the Sisters of Charity of Australia within the healthcare sector, we were approached to develop a new visual identity that would signify the historic change in operational structure from The Sisters of Charity of Australia, to Mary Aikenhead Ministries.
Central to the rebranding was demonstrating a connection to the then 170-year heritage of the Sisters of Charity in Australia, it's foundress Mary Aikenhead, and communicating the Order’s core Gospel values.
The resulting visual identity was expressed across a broad range of applications; from Ministry and Congregation communications, to facility signage, interpretive plaques, multimedia and online.
Our many years of trusted counsel with the Order and Mary Aikenhead Ministries, has resulted in a myriad of projects for their numerous medical, health and aged care facilities throughout Australia.